
Giant Group's financials continue to reflect the significant headwinds the industry is facing as the glut drags into a third year. The company reported Q1 2026 revenue of NT$12.52 billion (€336 million), down around 25% year-on-year, following steep monthly declines of more than 20% in January and 40% in February.

Taiwan is future-focused, that much was apparent to attendees of the Taipei Cycle Show 2026. But beneath the optimism, export declines and changing production chains show the nation's bicycle sector is in transition. Production value is increasingly generated beyond Taiwan's borders, as manufacturing shifts to neighbouring markets such as China, Vietnam and Europe through Taiwanese-led supply chains.

The China Cycle Show 2026 can count on more international interest than before. Driven by the sports market and the country's fifteenth five-year plan (2026-2030), local manufacturers have recognised the value of brand building, a trend quickly being adopted by other categories. The nation's shop window to the rest of the world showcases the progress of its bicycle industry.

Volatile trade policies, a challenging market environment, unfavourable currency effects and intensified competition shaped Bosch Group's 2025 financial results. Against this backdrop, their expectations for 2025 have not been met, and sales revenue rose slightly by 4.1% after adjusting for exchange-rate effects. Bosch eBike Systems CEO Claus Fleischer gives insight into what this means for the e-bike industry.

All indicators for the 2025 French market were negative. The total market volume decreased by 6%, while the revenue was down 4.8% year-on-year. The average retail price declined slightly, and the e-bike sales dropped 16%. This contraction comes amid a challenging economic environment but also reflects a more structural shift: the end of the post-Covid catch-up effect and the withdrawal of purchase incentives.

British bicycle manufacturer and industry barometer Halfords Group UK reports strong performance in its bicycle segment for FY26 (April 2025 - April 2026). The Group says sales have increased across its core industries of automotive, retail and leisure, but none have seen as much progress as its cycling division, which climbed 6.4%.

Contrary to almost all other European countries, the Belgian bicycle market is performing very well. After the 2022 peak, the market bounced back to a pre-pandemic level, and has not been affected by the sustained decline seen in Germany, Italy and the Netherlands. In 2025, the Belgian market even experienced a 7.1% increase to 578,737 units in total. What made this Belgian miracle?

Decathlon S.A. reported steady growth in 2025, even as market development across the sporting goods and bicycle sectors remained uneven. The French retailer reports increased revenue and profitability. At the same time, limited disclosure around category-level performance, especially in cycling, leaves open questions about where that growth is coming from and how sustainable it may be.

The Bulgarian bike sector is steadily developing these days despite the existing challenges and a serious overstocking in the local market. In fact, the industry and major local manufacturers have gone through an extremely dynamic and challenging period. After the euphoria of pandemic sales, the sector has faced supply chain disruptions, overstocking and macroeconomic headwinds. Despite the decline in sales volumes, the trend toward electric bicycles and micromobility offers some optimism, with the European market expected to double by 2030.

Pragma Industries, known for its pioneering technology in hydrogen-powered bicycles, has filed for liquidation. This move, while not entirely unpredictable given the company's admitted difficulties last year, brings an abrupt end to more than two decades of work in the fuel-cell mobility sector.

Taiwan's bicycle industry signalled that it was entering a bold new era at this year's Taipei Cycle Show. Under the guidance of Taiwan's Ministry of Economic Affairs, the Cycling & Health Tech Industry R&D Centre (CHC) unveiled a suite of R&D achievements, highlighting the strategic integration of Taiwan's bicycle manufacturing with advanced Information and Communication Technology (ICT). A key feature was the Cycling Common Protocol Alliance (CCPA), launched to enhance system interoperability and strengthen collaboration across the bicycle and ICT industries.

The slowdown in consumer spending and market uncertainty due to the geopolitical situation is starting to surface in the financial results in the e-bike and bicycle industry. Except for the Oceanian market, Shimano reports weak retail sales worldwide. As a result, net sales in bicycle and e-bike components in the first quarter of 2026 decreased 0.7% year-on-year to 87,361 million yen, and operating income decreased 46.3% to 7,792 million yen.

On 1 May, 2026, there will be a new CEO at Canyon. The German bicycle manufacturer has appointed Matthias Meier to take the lead as chief executive officer at Canyon Bicycles, alongside founder and Executive Chairman Roman Arnold.

Three years of declining business performance has not left the Taiwanese industry unscathed. After the sales peak in 2022, the industry waited for better days, citing excess inventory as the reason for the downturn. The Taipei Cycle Show 2026 made clear that many companies cannot wait any longer. "Nobody is able to wait any longer after three years of standstill," said Astro-Tech president Samuel Hu.

Following approval by the antitrust authorities, BMZ has been cleared to make a fresh start under new ownership and management. The battery manufacturer is now fully in the hands of SKion GmbH and founder Sven Bauer has made way for a new CEO to steer the company as it looks to expand internationally.

The debate around Eurobike has entered a new phase since German industry organisations announced they will organise "a leading international trade show" in 2027. This decision stems from a dispute between the Eurobike organiser, Fairnamic, and the German industry organisations ZIV, Zukunft Fahrrad and VSF. This latest strategic move suggests a potential return to a dual-tradeshow landscape for Europe, reminiscent of the pre-2008 era when IFMA Cologne and Eurobike operated alongside each other.
SponsoredWith the ongoing market correction still affecting purchasing decisions and budgets, and geopolitical uncertainty, including the war-related tensions, derailing international travel, the Taipei Cycle Show 2026 was never expected to be a loud, booming comeback edition.

Riese & Müller, German premium e-bike manufacturer, has announced its withdrawal from the United States market, choosing to "reconcentrate its resources" on developing its European sales and dealer network. Despite the recent positive policy developments for the US bicycle industry, the overall volatility of the nation's import market appears to have claimed another victim.